March 2025 ratings

[MWmetalhead]

Looks like both 102.7 K-Love and Family Life 93.1 were subscribers for this cycle. That is a first.

WDKL-FM over the past few months has averaged mid 1s.

WUFL-FM over the past several months has hovered near a 0.7 share, which is slightly improved from initial shares of 0.3 or 0.4.

Other big news includes 105.9 Kiss FM soaring to a 4 share, its best showing in ages.

https://radioinsight.com/ratings/detroit/

[edj]

WJR down to 2.2 no wonder Guy Gordon is gone.

1130 now drawing hashmarks! If it wasn't for clearance reasons there would be flip, or going dark.

[MWmetalhead]

BIN has been the beneficiary of corporate DEI sponsorship dollars. After several years of anemic ratings, I suspect that flow of funding will disappear in the not too distant future.

[CD 94.7]

.

[MegaHertz]

I'm not a listener, but am still happy to see WRCJ getting its due. I wonder if it's the classical or jazz that is more popular.

I always preferred Kiss to Mix, so I'm glad to see them trend up.

Must have been a panel change somewhere.

[Tackleberry]

RCJ must be secretly playing Santana and Rob Thomas backwards and at a high frequency bit rate underneath Chopin throughout the day!

This is awesome. Glad to see some more diverse programming that's working in Metro Detroit!

[Radiobirdman]

Happy for WRCJ who I contribute a small amount to every year. Even if you're not a classical expert or fan, it makes good & tasteful background music in the office with no commercials. The Jazz programming at night is top quality; IMO better than the Sirius/XM Jazz channel.

[MWmetalhead]

I agree that the nighttime jazz programming has become quite good.

It is a different style of jazz than what WEMU normally plays. I am not a fan of WEMU.

[MWmetalhead]

Some demo rankings:

https://researchdirectorinc.com/2025/04 ... -part-iii/

WCSX has definitely lost some ground to WOMC. WRIF isn't quite the force it once was but is still a strong performer.

WNIC and WKQI are very impressive performers. I bet their female shares are extremely strong. Boring WDVD is an underachiever. That station needs a complete makeover.

105.1 The Bounce is no longer a premiere performer. They failed to make the top 6 in any of the broad age categories.

[Steve79]

Do you think eventually WMGC will add some 90's dance artists like LaBouche, Rockell, Crystal Waters, etc? Widen the playlist and become a Rhythmic AC hybrid? We need a fun station like 93-1 the new DRQ, and 106.7 the beat back!

[MWmetalhead]

I think those titles are polarizing and would do much more damage than good if they were to be added into rotation.

[GrahamWellington]

Such a shame that a full market signal like 93.1 is going to waste. WDKL, ratings are about what I thought they would be.

Agreed. The previous Country format was so fresh and original. The 12 minute commercial breaks really put it over the top.

[MWmetalhead]

It sounded quite good at times when Robby Bridges was PD. Wasn't that bad when the guy Cumulus brought in from KC programmed it, either.

As soon as the guy they brought in from Toronto became PD, he ran the station into the ground.

[CD 94.7]

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[stopnswop2]

Do you think eventually WMGC will add some 90's dance artists like LaBouche, Rockell, Crystal Waters, etc? Widen the playlist and become a Rhythmic AC hybrid? We need a fun station like 93-1 the new DRQ, and 106.7 the beat back!

I'd change the station immediately. If I am turning on a classic Hip Hop station, I want to hear 50 Cent, not La da dee da da da