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No more Rich & Tonia commercials on the radio
- MWmetalhead
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No more Rich & Tonia commercials on the radio
I just learned that well known car dealer and big radio spender Rich LaLonde passed away on October 25.
He and his family owned Summit Place Kia in Clinton Twp, Waterford and Grand Rapids plus a Chrysler dealership in Imlay City.
Covid??? Cause of death to best of my knowledge has not been publicly disclosed.
What prompted my googling of the topic is the fact Bill Vogel has been doing voiceovers for all their radio spots lately, and the batch before that only featured Tonia.
He and his family owned Summit Place Kia in Clinton Twp, Waterford and Grand Rapids plus a Chrysler dealership in Imlay City.
Covid??? Cause of death to best of my knowledge has not been publicly disclosed.
What prompted my googling of the topic is the fact Bill Vogel has been doing voiceovers for all their radio spots lately, and the batch before that only featured Tonia.
Morgan Wallen is a piece of garbage.
Re: No more Rich & Tonia commercials on the radio
Oddly it doesn’t list a cause of death anywhere and any obituary has barely any information. I would have expected something more organized than what I can find.MWmetalhead wrote: ↑Sat Dec 26, 2020 5:02 pmI just learned that well known car dealer Rich LaLonde passed away on October 25.
He and his family owned Summit Place Kia in Clinton Twp, Waterford and Grand Rapids plus a Chrysler dealership in Imlay City.
Covid???
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Re: No more Rich & Tonia commercials on the radio
Rich and Tonia weren't the worst of the Kia commercials. That damn La Bamba remake was the worst. And having to hear the Summit Place Kia spots alongside "Kia of Jackson and Kia of Lansing" was an automatic channel changer. I am sorry to hear about Rich. Guy had a very authoritative voice!
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Re: No more Rich & Tonia commercials on the radio
So sorry to hear about Rich. Guy was only 62! I could have sworn I heard his voice a few weeks ago in one of their ads. His ads were some of the most heard in the Detroit market. May he R.I.P.
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Re: No more Rich & Tonia commercials on the radio
The local Hyundai dealer had ads nearly 10 years ago that remade "La Bama" too, so I'm guessing it's the same ad agency.Mega Hertz wrote: ↑Sat Dec 26, 2020 6:51 pmRich and Tonia weren't the worst of the Kia commercials. That damn La Bamba remake was the worst. And having to hear the Summit Place Kia spots alongside "Kia of Jackson and Kia of Lansing" was an automatic channel changer. I am sorry to hear about Rich. Guy had a very authoritative voice!
- MWmetalhead
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Re: No more Rich & Tonia commercials on the radio
They own Summit Place. Not sure about the Jackson and Lansing stores.Rich and Tonia weren't the worst of the Kia commercials. That damn La Bamba remake was the worst. And having to hear the Summit Place Kia spots alongside "Kia of Jackson and Kia of Lansing" was an automatic channel changer.
The "La Bamba" song parody I've heard on Kia spots for dealerships throughout multiple parts of the country, including Summit Place.
Morgan Wallen is a piece of garbage.
Re: No more Rich & Tonia commercials on the radio
Williams Kia in Traverse City also had the La Bamba parody.
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Re: No more Rich & Tonia commercials on the radio
Back in the 2000s.radioandtventhusiast wrote: ↑Sun Dec 27, 2020 2:29 pmHow many years ago did they use that or is it still being used?
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Re: No more Rich & Tonia commercials on the radio
My local dealership used it from 2011 to about 2013.
Re: No more Rich & Tonia commercials on the radio
That jingle was used in the Kia dealerships in SW Florida this week, must be part of the Kia ad package.
Re: No more Rich & Tonia commercials on the radio
Thats sad. Not sure if its true or not but they seemed like good people. Whenever one of their commercials would come on my kids and I enjoyed waiting for Rich to emphasize "TA-DAY!"
Re: No more Rich & Tonia commercials on the radio
The fact that Tonia had been doing ads solo makes me think Rich had been sick for a while (cancer?)
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Re: No more Rich & Tonia commercials on the radio
I'm sure its used by KIA dealers across the country.radioandtventhusiast wrote: ↑Mon Dec 28, 2020 1:19 pmI'm guessing it's a package from one ad agency. Quite a few others use production music.