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We live in fame or go down in flame................

Discussion pertaining to Grand Rapids, Kalamazoo, Muskegon, Battle Creek, Big Rapids, and Michiana
originalzzmfmjock
Posts: 237
Joined: Tue Apr 18, 2006 9:37 pm
Location: west michigan

Re: We live in fame or go down in flame................

Unread post by originalzzmfmjock »

I worked at WLAV-AM in the summer of 1979 and it was already a throw away AM at that point. Extremely low ratings and no clue of how to program the AM station successfully. I only stayed there for about 4 months, cause I didn't think the station was really worth the effort. Left LAV-AM to go to work for WGRD-FM.
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TC Talks
Posts: 15066
Joined: Wed Oct 26, 2005 2:41 am

Re: We live in fame or go down in flame................

Unread post by TC Talks »

1340 was Z rock for a while. That was an interesting experiment.
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Transmitter
Posts: 20
Joined: Mon Jun 03, 2019 6:45 pm

Re: We live in fame or go down in flame................

Unread post by Transmitter »

1340 AM struggled in the 2000s with Bret Bakita, but (name removed by request) developed a strong niche sports following on his afternoon show. Then the station went to a talk format around 2009. It wasn't very good although the local news was the best in the state for a number of years until the entire staff seemed to disappear a few years ago.
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48125er
Posts: 497
Joined: Thu Aug 04, 2011 5:50 pm

Re: We live in fame or go down in flame................

Unread post by 48125er »

Transmitter wrote: Fri Apr 16, 2021 10:04 pm 1340 AM struggled in the 2000s with Bret Bakita, but (name removed by request) developed a strong niche sports following on his afternoon show. Then the station went to a talk format around 2009. It wasn't very good although the local news was the best in the state for a number of years until the entire staff seemed to disappear a few years ago.
Now WBBL is back to square one again at 1340 plus its 106.1 peashooter.
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