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ABC12 Great Lakes, Bay Region, News Room

Discussion pertaining to the Tri-Cities, Flint, Mt. Pleasant, and Bad Axe
Beerbong
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ABC12 Great Lakes, Bay Region, News Room

Post by Beerbong » Tue Mar 24, 2020 4:33 pm

That’s a mouth full, considering it’s just the old Saginaw office.



sinklair
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by sinklair » Sat Mar 28, 2020 5:58 pm

Viewers don’t care what you call the office. They only care that you are covering the issues that affect their communities.

5 owns the Saginaw-Bay City-Midland ratings. Not sure why they are spending any time in the northern part of the market. Concentrate on the Flint area.



Beerbong
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by Beerbong » Sat Mar 28, 2020 7:14 pm

sinklair wrote:
Sat Mar 28, 2020 5:58 pm
Viewers don’t care what you call the office. They only care that you are covering the issues that affect their communities.

5 owns the Saginaw-Bay City-Midland ratings. Not sure why they are spending any time in the northern part of the market. Concentrate on the Flint area.
Well, it must matter to 12. They felt it was important enough to name it that.
I feel bad for Terry. He has to try and spit that out every day.



sinklair
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by sinklair » Sun Mar 29, 2020 8:29 am

It may be important to Veto, but the naming convention of 12’s Saginaw office hasn’t made any difference in ratings.

What will be interesting is when we see March ratings. HUTs and PUTs are up across the board due to concern over COVID-19. People are watching more news nationally, so it’ll be interesting to see what impact that has on 12, 5, and 25-66.



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MWmetalhead
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by MWmetalhead » Sun Mar 29, 2020 8:48 am

I never saw what the damn problem was with "Tri-Cities."

Are there any organizations more useless than regional chambers of commerce?



sinklair
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by sinklair » Sun Mar 29, 2020 10:10 am

MW: I don’t think 12 is trying to align branding with the chamber. The research shows 5 has strong brand awareness in Saginaw City and County... less so in Midland and Bay Counties. My guess is they are trying to make in-roads in those areas by deemphasizing Saginaw, have a studio up north and provide more coverage from Midland and Bay Cities.

IMHO it’s a losing battle. 12 needs to focus on Flint or risk turning off viewers... and having them tune to 25-66 whose focus is now squarely on Genesee County.



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rugratsonline
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by rugratsonline » Sun Mar 29, 2020 10:17 am

All my life I always referred to the Bay City / Saginaw / Midland area as the "Tri Cities" -- not going to stop now.



sinklair
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by sinklair » Sun Mar 29, 2020 10:24 am

Great Lakes Bay Region newsroom is what you get when you combine a GM who’s not from here, an imported News Director who doesn’t know the area and out of the market “consultants” who just cash checks.



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Musicrewired
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by Musicrewired » Sun Mar 29, 2020 3:05 pm

MWmetalhead wrote:
Sun Mar 29, 2020 8:48 am
I never saw what the damn problem was with "Tri-Cities."

Are there any organizations more useless than regional chambers of commerce?
There's no problem with "Tri-Cities", other than it not being unique enough for some people. Plenty of "Tri-Cities" areas in the US.

"Great Lakes - Bay Region" isn't really accurate, since there's only one Great Lake involved, Saginaw Bay isn't the only bay on any Great Lake (hello? Green Bay?), and short of renaming an area or city, such as Pontiac Twp becoming Auburn Hills, Avon Twp renaming as Rochester Hills, or East Detroit's rebirth as the much-different Eastpointe, it's all just marketing talk. Flint Township could benefit from a remarketing / renaming effort, but it's only been talked about so far.

How are things in "Metro Shores" these days? It's still "Downriver" to the Pine Knob crowd.



matt1
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by matt1 » Sun Mar 29, 2020 9:57 pm

94.5 FM WCEN The Moose (country station) says "Great Lakes, Bay Region" at the top of the hour!!!



DAC
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by DAC » Mon Mar 30, 2020 2:02 am

Let's not forget the originator of it all: The Great Lakes Loons.



Deleted User 4520

Re: ABC12 Great Lakes, Bay Region, News Room

Post by Deleted User 4520 » Mon Mar 30, 2020 11:22 am

Would be better to rag on 9&10's gawdy logo. Simply hideous! The color scheme and fonts are horrible.



Dudley
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by Dudley » Mon Mar 30, 2020 4:33 pm

Sink is stating "and having them tune to 25-66 whose focus is now squarely on Genesee County." Even though their city of license is SAGINAW!



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NoozDude
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by NoozDude » Mon Mar 30, 2020 5:26 pm

Dudley wrote:
Mon Mar 30, 2020 4:33 pm
Sink is stating "and having them tune to 25-66 whose focus is now squarely on Genesee County." Even though their city of license is SAGINAW!
Just FYI - According to FCC, "HSH Flint (WEYI) Licensee" WEYI-TV is licensed to Saginaw. However, "WSMH Licensee, LLC" is licensed to Flint!



organman95
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Re: ABC12 Great Lakes, Bay Region, News Room

Post by organman95 » Tue Mar 31, 2020 9:26 am

Dudley wrote:
Mon Mar 30, 2020 4:33 pm
Sink is stating "and having them tune to 25-66 whose focus is now squarely on Genesee County." Even though their city of license is SAGINAW!
I thought 25's COL was Clio? Which is in Genessee County



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