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93.1 Gnash FM is now the lowest rated station in Detroit

Discussion pertaining to Detroit, Ann Arbor, Port Huron, and SW Ontario
fairbankshockeypuck
Posts: 122
Joined: Wed Jun 08, 2011 4:18 pm

Re: 93.1 Gnash FM is now the lowest rated station in Detroit

Post by fairbankshockeypuck » Sat May 11, 2019 1:45 pm

60s 70s whatever.no 80s



Deleted User 14990

Re: 93.1 Gnash FM is now the lowest rated station in Detroit

Post by Deleted User 14990 » Tue May 14, 2019 3:54 am

I would love to see Smooth jazz return, I don't see it though. The Cloud isn't known for trying innovative formats. Still, I think rhythmic AC (like 106.7 was for awhile) might be a good option.



borderboy653659200
Posts: 951
Joined: Thu Nov 01, 2018 10:36 am

Re: 93.1 Gnash FM is now the lowest rated station in Detroit

Post by borderboy653659200 » Tue May 14, 2019 10:07 am

Smooth Jazz ???? Why ??? Do you want to put people under seventy to sleep for hours on end ?(Though I admit,I love some smooth jazz .)



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MWmetalhead
Site Admin
Posts: 11872
Joined: Sun Oct 31, 2004 11:23 am

Re: 93.1 Gnash FM is now the lowest rated station in Detroit

Post by MWmetalhead » Tue May 14, 2019 8:08 pm

In the just released Nielsen audio ratings, 93.1 Gnash FM rebounded a bit. They remain the lowest rated full power commercial FM station in the market (excluding ultra niche 103.5 WMUZ), although Hot 107.5 didn't fare much better.



Deleted User 14990

Re: 93.1 Gnash FM is now the lowest rated station in Detroit

Post by Deleted User 14990 » Fri May 24, 2019 3:43 am

hmmm? Still.. Would be nice to see a flip on this frequency



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Steve79
Posts: 159
Joined: Fri Dec 03, 2004 11:29 pm

Re: 93.1 Gnash FM is now the lowest rated station in Detroit

Post by Steve79 » Fri May 24, 2019 4:41 pm

Memorial Day weekend and no stunting for WDRQ..... smh... Now would be the time to pull the plug



MrTaterSalad
Posts: 192
Joined: Fri Jun 24, 2016 11:18 pm

Re: 93.1 Gnash FM is now the lowest rated station in Detroit

Post by MrTaterSalad » Fri May 24, 2019 9:43 pm

If Cumulus is bent on keeping it country why not follow suit with what iHeart did and bring back W4 Country. Granted, it would be on a different frequency, and would be Fake W4 just as WLLZ is Fake Wheelz, but the heritage branding can't be as worthless as the Nash brand is and has been.

Branding/Name: 93-1 W4 Country Detroit
Call Letters: WWWW-FM
Slogan: Detroit's home for real country variety
Format: Modern country with variety from the 80's, 90's and 2000's. Something like 60% new country and 40% gold.



Tman
Posts: 97
Joined: Thu Dec 18, 2014 1:01 am

Re: 93.1 Gnash FM is now the lowest rated station in Detroit

Post by Tman » Sat May 25, 2019 4:43 am

I'll take 60% gold more so . Larger listenership .



armchair pd
Posts: 346
Joined: Tue Dec 07, 2004 5:46 pm
Location: B.F.E.

Re: 93.1 Gnash FM is now the lowest rated station in Detroit

Post by armchair pd » Sat May 25, 2019 8:57 am

MrTaterSalad wrote:
Fri May 24, 2019 9:43 pm
If Cumulus is bent on keeping it country why not follow suit with what iHeart did and bring back W4 Country
Let it go.
How long has W4 been in Ann Arbor? 15 years at least. They are a successful brand, why the Hell would you blow it up to bring it back to Detroit, where they only people who remember/care about W4 Country are at the top of your demo? Country is an 18-49 driven format, the core of that audience won't remember W4 as a dominate Detroit country station.
Plus you confuse the Ann Arbor listeners who wonder why their station suddenly changed it's name. Dumb.
If they don't sell and stay in the country battle, I agree the Nash name is a tainted brand from a failed concept. I'm not a fan of naming stations myself, I'd keep it simple and do what Nash NYC did and just call it Detroits Country 93-1 or some variation of that.



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