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Byron Allen vs. Ronald McDonald

Discussion pertaining to the Tri-Cities, Flint, Mt. Pleasant, and Bad Axe
sinklair
Posts: 2209
Joined: Sun Dec 08, 2019 11:59 am

Byron Allen vs. Ronald McDonald

Post by sinklair » Sat Dec 04, 2021 1:18 am

ABC 12’s owner, Byron Allen, is suing McDonalds, claiming the fast food chain is discriminating against his stations by not advertising on Black owned media stations.

https://www.reuters.com/business/byron- ... 021-12-01/

It’s a novel, but misguided, approach. Increase ratings and businesses won’t have an option other than advertising on his stations.

Mickey D’s approach toward less local advertising and its focus on more national digital advertising is not a new trend. It’s hurting a lot of local stations, but it’s not racist per se.



MasterB
Posts: 1398
Joined: Sun Apr 23, 2006 2:59 pm
Location: Kalamazoo

Re: Byron Allen vs. Ronald McDonald

Post by MasterB » Sun Dec 05, 2021 12:55 am

Byron isn't going to win he tried to sue Comcast & Spectrum the Supreme court and the Supreme Court denied Mr. Allen's claims. Comcast did come to agree to put some of his low rate channels and Spectrum as well settled with Allen as well. Byron Allen is a shakedown artist if you ask me he learned that from Jesse Jackson & Al Sharpton as well.


Go Pistons, Let's Go Redwings.

km1125
Posts: 3570
Joined: Thu Mar 14, 2019 3:09 pm

Re: Byron Allen vs. Ronald McDonald

Post by km1125 » Sun Dec 05, 2021 2:03 am

MasterB wrote:
Sun Dec 05, 2021 12:55 am
Byron isn't going to win he tried to sue Comcast & Spectrum the Supreme court and the Supreme Court denied Mr. Allen's claims. Comcast did come to agree to put some of his low rate channels and Spectrum as well settled with Allen as well. Byron Allen is a shakedown artist if you ask me he learned that from Jesse Jackson & Al Sharpton as well.
^^^^ This.



Mike
Posts: 151
Joined: Sun Apr 10, 2011 11:00 pm

Re: Byron Allen vs. Ronald McDonald

Post by Mike » Mon Dec 06, 2021 6:35 am

MasterB wrote:
Sun Dec 05, 2021 12:55 am
Byron isn't going to win...
Re-stating sinklair's posted source for clarity in this matter:

Byron Allen's $10 bln McDonald's discrimination lawsuit is thrown out



sinklair
Posts: 2209
Joined: Sun Dec 08, 2019 11:59 am

Re: Byron Allen vs. Ronald McDonald

Post by sinklair » Mon Dec 06, 2021 7:56 am

Thanks Mike for the update. As expected this frivolous lawsuit was rightfully tossed. Byron can do more by investing in great local journalism at his stations. That type of success will lead to higher ratings, which in return will lead to increased advertising revenue on his stations. Rinse and repeat.



dirtymind410
Posts: 37
Joined: Tue Oct 20, 2020 9:03 pm

Re: Byron Allen vs. Ronald McDonald

Post by dirtymind410 » Thu Dec 09, 2021 3:15 pm

I can't stand Byron Allen. All his fake court shows and un-funny programs. How did this guy acquire his wealth? He's so irritating.



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