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October ratings

Discussion pertaining to Grand Rapids, Kalamazoo, Muskegon, Battle Creek, Big Rapids, and Michiana
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48125er
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October ratings

Post by 48125er » Wed Nov 16, 2022 3:37 am

WFGR has hit an all time low,
94.5 picked up a little bit
105.3 is still in the gutter
STill NOBODY is listening to 107.3
100.5 will definitely pick up November and December
Joy 99 hit all time high
Your thoughts on this
https://ratings.radio-online.com/content/arb127



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MWmetalhead
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Re: October ratings

Post by MWmetalhead » Wed Nov 16, 2022 6:35 am

I think WFGR might've had one or two survey periods worse than the current one as a Classic Hits station, but I agree that they're pretty darn close to an all-time low. I guess people simply prefer WLAV for crusty overplayed music from the stone ages. I do not think WFGR will remain at levels this low for too long; that station's ratings have been on a roller coaster ride for at least a few years now.

WOOD Radio benefited from election chatter, and WSNX saw a nice gain for unclear reasons (might just be a wobble just like their recent low mark back in summer was a wobble).



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handbanana
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Re: October ratings

Post by handbanana » Wed Nov 16, 2022 9:42 am

48125er wrote:
Wed Nov 16, 2022 3:37 am
Joy 99 hit all time high
Does anyone know if they get credit for the 99.3FM frequency and the 'worship' frequencies on 96.5FM & 98.9FM if someone just writes down 'JOY' in a diary? They could be eeking out a share of extra listening and working the system a bit with those translators.



Greg Buben
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Re: October ratings

Post by Greg Buben » Sat Nov 26, 2022 12:04 pm

I won't go over each rating shares this time but I will say that I-Heart continues to be successful with such popular and
professionally run top rated stations B-93, WOOD, and WSNX. The only Town Square station that isn't a bottom feeder is
WGRD. The only Cumulus station that is barely above a bottom feeder is WLAV and they need some real competition on
the radio for sure. It's been since November of 2020 since Grand Rapids has had a format change and that would make
the market more interesting. Two years without a format change makes commercial radio stale.
One of my ideas I had for Cumulus was that they could bring back WODJ with oldies on 107.3 FM and that had some
interesting responses. I know that the big companies don't view an oldies station that includes the 50 and 60's before
The Beatles and The Beach Boys as viable but the other side to consider is that WGVU-AM as "Real Oldies" beat out in
the overall surveys both "Blunder Country" and "The Brew" that flipped to "The Big 101.3 FM two years ago. I still say that
senior citizens have buying power and if oldies were done right it could go on for about five years. What they could do
is gradually reduce the amount of music before The Beatles and The Beach Boys and eventually flip to a classic hits
station that plays the 60's, 70's, and 80's like what WFGR did in the Len O' Kelly days. Meanwhile they could offer more
variety from the 60's and 70's with deeper cuts by The Beatles like what "Real Oldies" offered and perhaps by some
other artists too.



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MWmetalhead
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Re: October ratings

Post by MWmetalhead » Sat Nov 26, 2022 1:08 pm

I hated WGRD's playlist when I was in town earlier in the week. It's a butt rock bonanza.



Realist
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Re: October ratings

Post by Realist » Sat Nov 26, 2022 2:57 pm

MWmetalhead wrote:
Sat Nov 26, 2022 1:08 pm
I hated WGRD's playlist when I was in town earlier in the week. It's a butt rock bonanza.
I hate most “active rock” stations programmed by Clownsquare (like Banana 101.5] as the butt rock is commonplace. I’m sorry but 70’s Aerosmith doesn’t belong on there…



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MWmetalhead
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Re: October ratings

Post by MWmetalhead » Sat Nov 26, 2022 5:41 pm

Banana sounds better than GRD these days, especially weekends when 101.5 showcases new music in the locally programmed dayparts. WWBN is doing a block party weekend for the long holiday weekend and is playing some good stuff - even great stuff - that GRD seldom if ever plays.

I'd take WWBN in a heartbeat over WGRD.

I'd even choose 101.5 over Z93, which features obnoxiously long commercial breaks and spins some really wimpy alt currents and recurrents on occasion.



Realist
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Re: October ratings

Post by Realist » Sat Nov 26, 2022 8:36 pm

I flip on the Banana when I’m down that way a couple times a month for work. They have improved somewhat but some of their older music from the 80’s seems way out of place.

Z93’s commercial breaks are NOTHING compared to 106.3 The Core’s. OMG having two 5-7 minute commercial breaks an hour is crazy. Then again, I’m sure a lot of them are trade offs for the current portable signs advertising their station in front of their advertisers



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MWmetalhead
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Re: October ratings

Post by MWmetalhead » Sun Nov 27, 2022 9:30 am

Z93 is almost as bad as WGER in that regard. Go to wkqz.tunegenie.com, and you'll see what I mean.

There have been times I've driven 8 or 9 miles on the freeway during a single Z93 break.



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TC Talks
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Re: October ratings

Post by TC Talks » Sun Nov 27, 2022 7:44 pm

Really interested in how the Public's did.


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Re: October ratings

Post by format this » Sun Nov 27, 2022 8:53 pm

Realist wrote:I flip on the Banana when I’m down that way a couple times a month for work. They have improved somewhat but some of their older music from the 80’s seems way out of place.

Z93’s commercial breaks are NOTHING compared to 106.3 The Core’s. OMG having two 5-7 minute commercial breaks an hour is crazy. Then again, I’m sure a lot of them are trade offs for the current portable signs advertising their station in front of their advertisers
Let me toss this in concerning the spot breaks… stations I worked at in the 96-06 time frame were running 3 breaks, 4-5 min per break (many were 5), so up to 15 minutes (or more with local elements). To me, it feels like less music (content) with more frequent stopsets. Two breaks and stretching them sounds better than 3 full breaks.


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SteveL
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Re: October ratings

Post by SteveL » Wed Nov 30, 2022 10:08 am

I was at FGR for eight years and I never understood the almost militant reluctance they had to adding songs to the library. That 2.2 is what you get for rotating the same 220 songs year after year and saving the best music for the occasional "80s weekend".



andymuskegon
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Re: October ratings

Post by andymuskegon » Thu Dec 01, 2022 7:29 am

SteveL wrote:
Wed Nov 30, 2022 10:08 am
I was at FGR for eight years and I never understood the almost militant reluctance they had to adding songs to the library. That 2.2 is what you get for rotating the same 220 songs year after year and saving the best music for the occasional "80s weekend".
i wasn't there for quite a year and i didn't think we'd last that long. no one gave a shit then, not one does now.


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wonderkid69
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Re: October ratings

Post by wonderkid69 » Fri Dec 02, 2022 9:08 am

On FGR I heard Michael Jackson played into Pink Floyd. Just awful.



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MWmetalhead
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Re: October ratings

Post by MWmetalhead » Fri Dec 02, 2022 11:14 am

Yikes. 100% agreed.



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