I think some sort of corporate format captain from Clownsquare has his or her hand in the cookie jar at the company's rock stations.
WGRD and Banana 101.5's playlists took a shit around the same time, and also around that same time, Q103 in Albany traded Active Rock for a strong classic rock leaning Mainstream Rock playlist.
Overall, Banana"s playlist is at least more cohesive (better structured) than GRD's.
When GRD's prior PD left, I suspected he was the problem. I may have been mistaken. The playlist only improved a tiny bit after the current PD arrived from South Bend.
The station plays a wide breadth with minimal depth. The same four or five songs from core artists day, after day, after day, after day. No even semi-deep cuts EVER!!!
The music choices fucking suck and are nearly as bad as Darren Arriens' era WKLQ.
WGRD used to be able to command a 6 share in ages 12+ without even trying! And that was when WLAV had a full power and WBFX had a reasonably decent classic rock playlist. Now, WLAV is running on an auxiliary transmitter, WBFX is a flaming pile of shit, and WGRD cannot even consistently maintain a 5 share!!!
Rock radio in Grand Rapids has never sounded worse during my lifetime than it does now.
Acceptable registrations in the queue through March 30 at 9:00a ET have now been activated. Enjoy! -M.W.
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101.3 The Brew
- MWmetalhead
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