WDVD hires new Program Director

[MWmetalhead]

Ms. Matthews replaces David Corey.

https://radioinsight.com/headlines/2564 ... -director/

[lush.rimbaugh]

I've been trying to look into her background. It doesn't seem like she's know for coming in and making H*** programming changes. A PD to just steer the ship and avoid the icebergs?

[RayQix]

I've been trying to look into her background. It doesn't seem like she's know for coming in and making H*** programming changes. A PD to just steer the ship and avoid the icebergs?

Better than none ……. At this point “none” will keep it in circles


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[IIN4MU]

She'll come in, not do anything spectacular, then be shipped out to Grand Rapids to mess things up. We've read this story before.

[MWmetalhead]

I am skeptical as to Cumulus' willingness to give WDVD the financial support it needs to return the station to a routine top 5 performer in A25 to 54.

I will say the new PD comes from a well respected station. Sunny 95 is a very successful station in the Columbus market. For a hot AC with a garbage signal and crappy dial position, Mix 107.9 pulls respectable numbers, too.

[MrTaterSalad]

Will Cume-less let the new PD get rid of the awful, syndicated Adam Bomb show at night? Given that Renee Vitale is no longer at 93.1 she would be a great, local DJ to have on the air at night.

[MWmetalhead]

Doubtful.

I agree Adam Bomb sucks.

[armchair pd]

Will Cume-less let the new PD get rid of the awful, syndicated Adam Bomb show at night? Given that Renee Vitale is no longer at 93.1 she would be a great, local DJ to have on the air at night.

Renee would be a great fit.

Until they fix their stale milquetoast playlist and stationality who's on at night doesn't matter much.

[Mega Hertz]

Anyone else think they're for sale, too? That's why stationality sucks?

[armchair pd]

Anyone else think they're for sale, too? That's why stationality sucks?

Most likely.

No.

[MWmetalhead]

I agree that they'd be willing to exit Detroit for the right price. I think they'll pull out all stops to avoid being saddled with WJR as a standalone, though.

My guess is they want to sell 96.3 and 760 together (or at least have an APA in place for 760 before entering into an APA to unload 96.3). Good luck with that.

They're probably in no hurry, because I suspect both stations generate OK cash flow.

[MotorCityRadioFreak]

Ten years ago it used to be my station and now I am listening to 104.3 all the time. I know they aren’t the same demo, but that shows how painful that station is.

[thatonedude]

Ten years ago it used to be my station and now I am listening to 104.3 all the time. I know they aren’t the same demo, but that shows how painful that station is.

104.3 is a hell of a lot more tolerable than 96.3 (their playlist could use some work though).


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[MotorCityRadioFreak]

Ten years ago it used to be my station and now I am listening to 104.3 all the time. I know they aren’t the same demo, but that shows how painful that station is.

104.3 is a hell of a lot more tolerable than 96.3 (their playlist could use some work though).


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That goes for most stations. We are living with 100 song rotations for each station. Highly obnoxious.