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AMP 98.7 flipping!

Discussion pertaining to Detroit, Ann Arbor, Port Huron, and SW Ontario
Deleted User 14803

Re: AMP 98.7 flipping!

Post by Deleted User 14803 » Fri Nov 09, 2018 8:25 pm

They’re changing they are Entercom’s only Detroit underperformer they never had good numbers as a Top 40 and let’s face it the young demos don’t really tune in to radio that much to have a market like Detroit to support 2 or 3 Top 40 stations.



armchair pd
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Location: B.F.E.

Re: AMP 98.7 flipping!

Post by armchair pd » Fri Nov 09, 2018 8:41 pm

Smells like a rebranding stunt.
The Christmas music playlist is the same stale Christmas playlist OMC has been using for the last 5 years almost song for song. Gag. Roberts probably copy and pasted it.
Last edited by armchair pd on Fri Nov 09, 2018 11:23 pm, edited 1 time in total.



Mega Hertz
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Location: Brighton

Re: AMP 98.7 flipping!

Post by Mega Hertz » Fri Nov 09, 2018 9:07 pm

Yep. The more I learn about it, the more it sounds like rebranding. Just under a different name. Damn. Was hoping for something better and not so...ignorant.


"Internet is no more like radio than intravenous feeding is like fine dining."
-TurkeyTop

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Steve79
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Re: AMP 98.7 flipping!

Post by Steve79 » Fri Nov 09, 2018 9:18 pm

Why even bother rebranding? Detroit needs to give WNIC some competition. I'd love a gold based AC. But I never get what I want for radio formats....
Bring back Bobby and Stacey for mornings lite 98.7



Deleted User 14803

Re: AMP 98.7 flipping!

Post by Deleted User 14803 » Fri Nov 09, 2018 9:23 pm

If it’s rebranding what are we calling it MY 98.7 or 98.7 Now or Loser 98.7 any ideas.



Mega Hertz
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Location: Brighton

Re: AMP 98.7 flipping!

Post by Mega Hertz » Fri Nov 09, 2018 9:25 pm

I'm thinking "like, um, can we like, um, fuck? 98.7" or "yo let's do adderall and be offended by everything 98.7" or even "DURRRRRRRR 98.7"


"Internet is no more like radio than intravenous feeding is like fine dining."
-TurkeyTop

Deleted User 10525

Re: AMP 98.7 flipping!

Post by Deleted User 10525 » Sat Nov 10, 2018 1:02 am

WWJ Simulcast would work. I am thinking Jack FM



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MWmetalhead
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Re: AMP 98.7 flipping!

Post by MWmetalhead » Sat Nov 10, 2018 5:00 am

WNIC already has competition. It's called WDVD.

We do NOT need another milquetoast AC.

However, Variety Hits (done right) or soft rhythmic AC would both be welcomed by me! :)

When whitebread Soft AC has been tried here, it has failed. Look no further than Soft Rock 105.1 and even 100.7/95.1 across the river.

On the other hand, a KKWV clone would be great!



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MWmetalhead
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Re: AMP 98.7 flipping!

Post by MWmetalhead » Sat Nov 10, 2018 5:11 am

Extremely few visitor posts on their Facebook about the change. I found maybe ten total.

They either have an abysmal level of listener engagement or are expunging as many posts as possible.



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Steve79
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Re: AMP 98.7 flipping!

Post by Steve79 » Sat Nov 10, 2018 8:00 am

MW you mentioned on how their social media has new posts being made and you were possibly thinking of just a rebranding. The same thing is happening in Philadelphia with WISX. They didn't change the logo, just added a Santa hat. The call it "real Christmas" on 106.1. Their social media is still active and posting random celebrity news, concert info, etc. So Im not sure.

Why is it also broadcasting on WOMC HD2? This in itself makes. No sense to me..... Anyone know why?

Has Entercom registered any domains fo a hint?

And the final piece of the puzzle.... Has any on-air personalities been let go? Has anyone checked their social media for a post?



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MWmetalhead
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Re: AMP 98.7 flipping!

Post by MWmetalhead » Sat Nov 10, 2018 10:30 am

Less than 1% of all FM radio listening is to HD side channels. Whatever WOMC-HD2 is doing has zero bearing on 98.7 analog 7 & vice versa.



Deleted User 10525

Re: AMP 98.7 flipping!

Post by Deleted User 10525 » Sat Nov 10, 2018 10:59 am

I wonder if this is just for the weekend or if this will be for the next month and a half? True, we don't need another AC. 89x and WRIF pretty much have the rock market, unfortunately. Still there is a big hole for Variety hits, low overhead and cheap to run.



Deleted User 10525

Re: AMP 98.7 flipping!

Post by Deleted User 10525 » Sat Nov 10, 2018 11:01 am

Ok, on FB there showing The AMP logo with a candy cain, so I am not sure whats going on.



Deleted User 14803

Re: AMP 98.7 flipping!

Post by Deleted User 14803 » Sat Nov 10, 2018 11:04 am

It doesn’t matter what they do now or after the holidays what ever it is if it’s something some people like after a short time the novelty will wear out and it will get boring due to limited playlist they could play polka music and even that gets boring so let’s not get to excited.



Deleted User 14803

Re: AMP 98.7 flipping!

Post by Deleted User 14803 » Sat Nov 10, 2018 11:11 am

Variety hits will not work anymore because they tend to lean in a certain format as well ,look at Doug FM they had more Classic Rock in the playlist and currently Cool FM just recently changed to more of a Classic Rock playlist as well these stations that say the play everything just don’t it couldn’t be possible.



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