" Some of their lit mentions panelists being involved for up to 2 years." Thats right. Some people wearing the meters do so for up to 2 years. I think its more like a year or so. But that explains more than anything when stations make these wild up or down swings. Remember last year when KQI went fr...

So I will throw a question out to anyone. Do you know the length of time PPM panelists wear the meters? Per day? Total length? I'll hang up and wait for an answer. Here's a hint: It will answer some of the questions about stations' performance in the past few months...

"Is that the same Craig Russell who responded to my last post the former afternoon host on WFGR? If so I met him while he worked at WFGR. We all have our opinions whether we post them or not. It seems to me from what I read of his response that he is content with the status quo of commercial FM stat...

Greg, why do you have such a hard on for a station to compete with LAV? Or want them to change so much? Is it simply because their "ratings" are so low? I hate to break it to you and so many others on this board who dont really understand how radio works, but "ratings" arent the end all to end all w...

"Considering that there were no top ten stations owned by Cumulus and their WLAV dropped so low that makes me wonder how long it will be until the Cumulus people decide to sell their G.R. stations." No offense, but thats not really how it works. "One bad ratings period, and we change formats" "We fa...

Had a friend who worked there...the guy who created "Five Hour Energy" bought the former "MI News Net" from Eric Watilla out of Cadillac...infused 50 million into it, and created the sports sister net. The reason being, when he would advertise on ESPN for the 5 Hour Energy, he would get H*** respons...

"I still think that they should drop that awful format. I don't have a problem with them playing nothing before 2000 but I do have a problem with the music they do play from 2000 onward. First of all the format is suppose to be "Hot A/C" but to me it sounds like Top 40?CHR that you would hear on WSN...

Dial it in: "The point is that you can go to a different city and hear their "classic rock" station and hear songs WCSX or WLLZ wont play. Arent those songs just as "focus tested"? Why are we stuck with the same handful of worn our songs that get played endlessly when clearly other stations in other...

Round Six: "At the top of this page I asked the question about percentages. What percent of listeners are in a vehicle with preset buttons. Let's say it's 50 percent. And let's say of those 50 percent, half do what I do. Hit the preset as soon as a crummy commercial comes on. Now if you were an ad e...

"Small wonder. I feel like Jerry Noble is about to enter the chat as host."

At CARS? I wouldnt be on DraftKings betting that one anytime soon....

"play more variety.... but don't play songs I don't like (or don't know)". Thats pretty close. People SAY they want variety, but they really dont. Most, unlike the musicoligists who hang out here, want to hear their favorite songs They dont want to hear unfamiliar music. Hence why music tests dont u...

"I call them "safe" songs but I think the reality is theyre just focus tested as being recognizable and generally liked. That means a song that to the largest audience WONT change the station if they heard it...because they know it and generally like it." Good answer...but do you know WHY they (comm...

A "Big" loss is right...the guy was almost 7 foot tall...and a giant o and off the air as well. I remember when we had him for weather at the Fox..."Big John" was super nice and gracious...

A Guess....Jerry Coyne/Q 100...The Real Home of Rock n Roll?

"Andrew should hook up with Stream 419. Those dudes might give him a show or even set him up with his own little station. Stream 419 is all about Toledo radio on the internet. It would be a perfect fit." I would not take that bet. Will. Not. Happen. Ever. Andrew should really see his Herbalife or Am...